Major Tom Foolery
We all can’t stand industrial agriculture as we know it. So we try to make consumer choices to avoid its abuses. There are many ways to resist the machine, but—as I have repeatedly argued—the absolute most effective way to challenge agribusiness is to stop eating animal products and start eating an exclusive diet of whole plant-based foods. Although my crusade as a writer has been to improve the world for animals, I have always taken solace in the fact that we can eat in a way that helps animals while sticking it to industrial agriculture at the same time. I like that overlap.
The above remarks are exactly what I would have explained to Mother Jones‘ food/ag writer Tom Philpott had he contacted me before characterizing me as defender of the food industry in his most recent MJ piece. For those keeping score, when I wrote about Philpott for a Pacific Standard article, I took the time to correspond with him. But anyway, I’m sure readers of this blog will be surprised to learn that, according to TP, “McWilliams is playing his usual role: reasonable-sounding defender of a highly profitable but dysfunctional industry.”
The analysis certainly thrilled Mark Bittman, who tweeted it and thanked Philpott for his hard work. Interestingly, neither of these defenders of eating animal products—and thus defenders of eating the goods upon which industrial agriculture thrives—have taken the time to respond to my American Scholar essay, one that scares industrial food much more than all the support these writers offer to “humane” animal products from small farms that are doing little more than supporting the status quo at a higher price per pound.
In any case, consider me baffled.